Friday, September 17, 2004

From Crains Sears, Roebuck and Co. has adopted a new logo, only the fourth in its 118-year history, to give it what it describes as a 'fresher, friendlier' look.

-- Sorry I am about to get all Tom Peters on ya.

I have an idea, how about selling better stuff and have sales people who don't seem like they are doing you a favor by helping you. Now that would be 'Fresh and Freindly'.

Here is OneMan's free piece of business advice for today
If you think a new logo is going to help solve your business issues, you don't understand your business issues.


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